October 28, 2003
Rolls Canardley
Speaking of cars, this is a message for Rolls Royce:
When someone says, "I want a Rolls Royce," they're picturing in their mind a regal, old fashioned car with a huge chrome tombstone of a grille, a flying woman on the nose and a sloping back end. They're thinking of some beautiful work of automotive art, such as the Silver Cloud, or at least a stately look, like the Silver Spur Centenary.
What they are not thinking of is modern, high-tech, cutting edge. Yet that's what you seem to be attempting with these new models. I'll grant you, the Phantom is a bad-ass looking machine, but the Silver Seraph? Your attempts to update fall flay -- or at least they fall into the early '90s, "round everything off like it's more aerodynamic" school of design. Were it not for the grille and the fancy paint-job, it could be mistaken for a high-end Hyundai. If I'm going to pay $100,000-plus for a car, it better look like I paid that much. Give me my chrome back, give me my opulence. Don't give me ovoid brakelights.
Posted by Andrew Huff at October 28, 2003 02:00 PMI hear you on that. I feel the same thing when I look at Jags. Not quite as expensive, but fit in the same category of "used to look like money, now looks like everything else."
Posted by: shokufeh at October 29, 2003 03:11 PM